My debut fantasy novel, The Archguardians of Laceria, is now available in paperback, and in all ebookstores!

Thursday, 12 June 2014

Etsy UK TV Advert

   The Etsy UK TV advert was aired last night. I didn't see it, I don't really sit around waiting for adverts on the TV, but I think it worked out quite well. I think it'll certainly draw people in with the whole 'most beautiful marketplace in the world' slogan, but I think we can all agree that some people are going to be put off immediately by (and I really don't mean to offend anyone) some of the poorer products and product photography that will inevitably pop up when people make their first searches.
   I also don't think the advert captured much of the whimsy that's available on Etsy, even if the chair is pretty snazzy, because whimsy makes up a larger part of Etsy than most people realise, and, yes, I'm thinking about myself right now a little bit, too.
   However, despite that, the advert is pretty good, and I don't think people will go to Etsy, see some off-putting products and then never return, and whimsy can be discovered easily enough. I really hope it brings in more UK attention, because Etsy is still relatively unknown over here, though awareness has began to grow a little recently, yay!


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